Category Archives: Marketing

Women Entrepreneurs – Exercise Your Bragging Rights!

Entrepreneurial Quote of the Day:

“If you do not tell the truth about yourself you cannot tell it about other people.” – Virginia Woolf

Hello Fabulous Women!

I want to direct you to a fabulous post by writer/blogger Julie Roads – please check out this great post, “You have the right NOT to remain silent about how cool you are,”  which itself was inspired by two other great posts by women bloggers, Bonnie Marcus and Jessica Smith.

What are they all talking about?  Well, as women, we are sometimes woefully deficient in giving ourselves credit, blowing our own horns and generally owning our own greatness.  So read on, get empowered and start tooting that horn of yours, hear me?


On Track and On Purpose, Business Coaching for Women Entrepreneurs, Business Woman Coach


Great Social Network/PR Resource for Women Entrepreneurs

Entrepreneurial Quote of the Day:

“You see things, and you say, ‘Why?’

But I dream things that never were, and I say, ‘Why not?'”  – George Bernard Shaw




Hello Fabulous Women!

I recently learned about another website/PR resource/online social network for women entrepreneurs called Savor the Success.  I spent some time on their website and decided to sign up for a free membership myself.  Go check it out and see what it has to offer you and your business! 

Different online resources all have slightly different focuses and strengths – this one seems to focus primarily on networking and PR, with free PR tools and opportunities and a PR Co-op,  which is described as a group of female entrepreneurs banding together through Savor the Success and its PR resources to create a buzz for its members’ individual brands.  Makes PR sound downright fun when you put it that way, doesn’t it? J

There is no doubt that networking online is one of the keys to building a successful business in today’s world.  There are many online venues to choose from – check Savor the Success out and see if it will be a good one for you!


On Track and On Purpose, Business Coaching for Women Entrepreneurs, Business Woman Coach

I Acknowledge You for 2008

Entrepreneurial Quote of the Day:

“You don’t get to choose how you’re going to die. Or when. But you can decide how you’re going to live now.”  –- Joan Baez


I Acknowledge You for What You Did in 2008

Hello Fabulous Women!

Happy New Year to all of you!  There is no other time of year when it feels quite so appropriate to stop and take stock of ourselves and our lives.  So rather than bucking the trend, I’m going to urge you to do just that, and I just want to make sure you include one key ingredient in your review of the past year, and that is this: 


Acknowledgement is one of the most important, fulfilling, motivating, healing and inspiring facets of human existence, yet it is so often overlooked and put off for another time.  I want to urge each and every one of you to ask yourself these two questions about the past year:

Who made a difference for you this year, and how could you acknowledge them for that?

Who could you acknowledge for the difference they made in your life this year?  Let’s face it, this was one heck of a year, and none of us made it through it on our own.  I encourage you to take the time to make a list of at least ten people you would like to acknowledge, and then go ahead and acknowledge them, let them know how much you appreciate them and the difference they make.

Here’s my list:

1)    My husband Michael for being extraordinary and loving and totally committed to creating an amazing life for our family

2)    Each and every one of my coaching clients for giving me the profound privilege of making a difference in their lives and allowing me to do what I love most and get paid for it

3)    All of you who allow me to reach out and make a difference through my blog – thank you all!

4)    My two daughters for inspiring me to be my best every day, and for helping me not take myself too seriously

5)    My book club ladies for their company, understanding and many belly laughs

6)    My website company for excellent service all year long

7)    Friends who have kept calling me and made sure we got together despite my crazy schedule

8)    My attorney for being a great guy and doing a great job for us

9)    Our Thursday night group of friends for all of their love and support and their commitment to me and my family – you all rock!

10) My husband (again), because I really couldn’t have gotten through this year without him


And now for question number 2:

What would you like to be acknowledged for having accomplished in 2008? 

It may be something you did, something you said, or just who you were for others.  You might want to be acknowledged for being a great friend, a supportive co-worker or boss, a caring parent or child.  It might be a specific accomplishment or goal, or it might just be that your positive attitude impacted the people around you all year long, day in and day out. 

If you can’t think of at least ten things that you want to be acknowledged for, I respectfully suggest that you are either being too modest, or you aren’t even trying, or you are telling yourself that acknowledgement doesn’t matter to you, which would make you the only human being who’s ever been born who doesn’t need to be acknowledged, which doesn’t seem too likely to me! 😉

Here are ten for me.  I would like to be acknowledged for:

1)    Being a great coach and helping my clients move forward powerfully in their lives and businesses

2)    Finding new marketing solutions for my business when the bottom fell out of my previous marketing plan

3)    Pulling off a great Christmas for my daughters this year, despite what felt like “no time and no money” to work with (they rated it the second best Christmas ever, second only to the time they got a real puppy under the tree, and let’s face it, I’m never going to top that one!)

4)    Keeping my house in some semblance of order despite the demands of my job and business

5)    Being a great mom

6)    Being more in touch with friends who live far away than I was last year

7)    Doing the daily work it takes to be a great wife and partner, and being able to honestly say that my marriage is stronger and better than ever

8)    Losing about 15 pounds healthily – fitting into some of my old clothes!

9)    Writing relevant and helpful blogs for all of you on a pretty regular basis (not as regular as planned!), even when I didn’t feel like it

10) Being a great friend


One of the best ways to get yourself centered and empowered and ready for great things in 2009 is to take this time to acknowledge yourself and others for what mattered the most in 2008, so go for it!  And I wish each one of you a very happy, healthy and prosperous new year!


On Track and On Purpose, Business Coaching for Women Entrepreneurs, Business Woman Coach

Vote Vetrazzo!

Entrepreneurial Quote of the Day:

“The fastest way to change society is to mobilize the women of the world.” –- Charles Malik, former President of the UN General Assembly


Hello Fabulous Women!

A few weeks ago, I let you all know that Vetrazzo was one of the semi-finalists for the Boost Your Business Contest.  For those of you who are new to the group, Olivia Teter, a client of mine and one of our fellow women entrepreneurs, is one of the owners of Vetrazzo, a wonderful “green” company that makes stunningly beautiful countertops from recycled glass – go check them out!  Not only is Olivia one of the owners of Vetrazzo, she is also President of the National Green Chamber of Commerce, a new nationwide organization for socially and environmentally responsible businesses.  I’ll let you know more about the National Green Chamber in a future blog post.

Much thanks to all of you who went to the website and voted for Vetrazzo in the semi-final round, and I’m happy to let you know that not only did Vetrazzo become a finalist, they got into the final round with more votes than anyone else.  Thanks so much from Olivia!

Now it’s time again to vote and help Vetrazzo to win the whole contest and the $100,000 Boost Your Business Grand Prize! 

This round of online voting constitutes half of the final score.  The other 50% is the evaluation of the face-to-face presentations recently made by each company, to the panel of expert judges.


You can view Vetrazzo’s presentation by their president and Olivia’s partner, James Sheppard, at the link below.  Voting for this final round is exactly like the last round – it’s very simple and should take you less than a minute.  Please take a moment to do it now. 


Follow these easy steps:

1.    Click here:

2.    Scroll to the bottom and vote for Vetrazzo (You can review their business summary and watch president, James Sheppard, make his pitch to the judges.)

3.    They will ask you for your name and email address

4.    A confirmation will be sent to your email address. You must click on the link in the email for your vote to count.

5.  I’d sure appreciate it if you could forward this to as many contacts as you can!


That’s it for today!  If any of you have announcements about your business you’d like me to share with this group, let me know – we’re all here to support each other!


On Track and On Purpose, Business Coaching for Women Entrepreneurs, Business Woman Coach

Great Blogging Resource for Women

Entrepreneurial Quote of the Day:

“You are the only one who can use your ability. It is an awesome responsibility.” – Zig Ziglar

Hello Fabulous Women!

I want to let you know about a great resource for women for creating a blog or promoting an existing blog.  It’s a high traffic, high ranking (Google PR of 7!) women’s blog directory called BlogHer.

I have heard of BlogHer before, but I only recently really checked it out, and I’m very impressed with this as a resource for business women as well as for helping women to connect internationally on a whole host of topics.  I just wish I had explored it sooner!

It’s very easy to list your blog on BlogHer, if you already have one.  You just create a free account and they walk you right through the process.  I just listed mine today.  (There is, of course, an approval process, so you won’t see it there yet, but it will be up in a few days).

The advantage of this is both that your blog will now be available to a much larger group of people – primarily women – and that you will have new incoming links to your blog or website from a highly ranked website – more and more inbound links every time you post on your blog!

If you don’t have a blog already but have been wanting to explore that option, you can also create a blog very easily on this site, without even having a website of your own. 

As a business woman coach, I am always looking for ways to reach out to women who are committed to creating more in their lives and careers, and I am excited to have found such a great and simple way to do it.  One of the keys to success is leverage – finding ways to get the most out of everything you are already doing.  With my blog listed on BlogHer, and I am leveraging the time and effort I put into blogging – doing the same amount of work and getting more results from it.

If you are already blogging or want to get started, I invite you to join me on BlogHer!

On Track and On Purpose, Business Coaching for Women Entrepreneurs, Business Woman Coach

For Women Entrepreneurs — Online Business Idea Workshop

Entrepreneurial Quote of the Day:

“What I am looking for is not out there; it is in me.”  — Helen Keller

Hello Fabulous Women!

Have you ever thought about starting an online business?  Let’s face it, who hasn’t?  If you have any interest in exploring and creating an online business, I strongly urge you to sign up for a great new online workshop developed by Liz Feeney of Summit Learning.

The workshop is: How to Generate Profitable Ideas for an Online Business — Based on Your Skills, Experience and Interest. 

In this course, Liz has created a comprehensive and illuminating process that will help you to discover and develop viable internet business ideas based upon your own genuine interests and unique skills and experience. 

There’s probably not a person on the planet who hasn’t thought about making money on the internet.  We’ve all heard stories about people making millions, people making a nice second income, and everything in between.  With all those stories floating around, many people have the mistaken idea that making money on the internet is easy.

Let me correct that misapprehension right here and now – it isn’t. 

Creating a successful online business requires a great deal of hard work.  Most people who try it end up giving up, and one of the reasons they do is because they haven’t gone through the kind of process this workshop will take you through.  It will help you to develop a sound and viable business idea based upon something you are genuinely enthusiastic and passionate about. 

Liz Feeney has been an internet entrepreneur since 2001 and is the author of two income-producing e-books:

o   The Dog Lover’s Guide to Quick and Easy, Almost-Homemade Dog Food

o   The Info-Product Idea Generator (currently not available as an e-book)

She is also the Developer and Publisher of two traffic-generating Web Sites:

o  As of 8/21/08 this site attracts 7,213 Absolute Unique Visitors per month, according to Google Analytics.

o  As of 8/21/08 this one-page sales letter web site attracts 776 Absolute Unique Visitors per month, according to Google Analytics.

Liz’s background as a website designer and marketer, graphic artist, technical writer and online workshop designer helped her to not only produce her own successful business results, but also to create this course to show you how to do the same with your ideas.

If you have any interest at all in creating or developing an online business, please go check out this excellent workshop:  Internet Business Idea Workshop

To Your Success!


On Track and On Purpose, Business Coaching for Women Entrepreneurs, Business Woman Coach

For Women Entrepreneurs – A Vote for Sustainability

Entrepreneurial Quote of the Day:

“I not only use all the brains that I have, but all that I can borrow.” – Woodrow Wilson


For Women Entrepreneurs – A Vote for Sustainability

Hello Fabulous Women!

Here is a great chance to support a fellow woman entrepreneur and a great company.  Olivia Teter, a fellow member of the Women Entrepreneurs Email Group, has let me know that her company, Vetrazzo, is one of the 20 semi-finalists in Forbes Magazine’s Boost Your Business Contest!

Vetrazzo is an exciting company that designs and manufactures stunningly beautiful countertops out of recycled glass.  You just won’t believe how gorgeous these countertops are. 

 Vetrazzo has made it through to become a semi-finalist, out of nearly 1,500 companies that entered, and our votes will determine which of the 20 will become the five finalists.  One of those five will win the $100,000 prize for their business from Forbes.

To vote, please follow this link:

Just scroll down toward the bottom, and you will see the 20 finalists.  Vetrazzo is second from the bottom on the right, with a picture of James Sheppard, Olivia’s business partner.  You can also click there to watch a 30 second Vetrazzo video, but I recommend checking out their own website as well so that you can see their beautiful products in greater detail.

Thanks, and please spread the word!  Let’s get Olivia and Vetrazzo into that final round!


On Track and On Purpose, Business Coaching for Women Entrepreneurs